As real estate agents, you spend (or probably should spend) a lot of time online collecting leads, generating referrals, researching properties, etc. Most of that time may be spent on social media. Are you using that time wisely and appropriately? Here are seven tips on ways to quit bad behavior and make better choices on what you do online. Stop doing these things:

1. Be gullible to posts and videos It doesn’t take much effort to create a convincing hoax. With the right phrasing and a dab of digital wizardry, you can convince millions of people that Brad Pitt committed suicide, or drilling a hole in your iPhone 7 will reveal a hidden headphone jack. (It won’t by the way, but here’s the video that has over 15 million views and fooled some into destroying an iPhone.) A recent hoax alleges that Facebook’s privacy policy has changed and all your pictures, posts, and messages will now become public. People are upset and posting false status updates that they do not give Facebook permission to share their private content. This particular post, like many others, cites a news source along with mumbo jumbo legal statutes. True, it’s hard to tell a hoax is a hoax, but if you hear something shocking, run a quick internet search before you believe it. You may save yourself a lot of embarrassment, and you’ll leave the pranksters less reason to fool people. Read More